The Language of Persuasion (SPA2103.01)

Sarah Harris

Students with little or no background in Spanish will learn the language through an immersion in the study of advertising and propaganda from the Spanish-speaking world. An examination of Spanish and Latin American print, radio, film, and television advertisements, as well as political cartoons and propaganda, will allow students to consider critically the truths, half-truths, and downright lies about the people and cultures that these media depict and target. In the process of observing and discussing such media, the course will introduce the material traditionally associated with introductory language courses: grammar, vocabulary, spoken and written practice, and reading and listening activities. As a result, in conjunction with learning about the cultures of Spain and Latin America and the concept of persuasion, students will understand increasingly sophisticated textual input and be able to express themselves in increasingly complex scenarios. Introductory level. Conducted in Spanish.


Learning Outcomes:
Students will:
• Develop skills in speaking, listening, reading, and writing basic Spanish
• Observe elements of, and appreciate the complexity of, Spanish and Latin American cultures and history
• Identify persuasive techniques that influence people to follow leaders and adopt courses of action
• Demonstrate critical understanding of the various types of propaganda that confront them in their own lives


Delivery Method: Remotely accessible
Corequisites: Attendance at 2 CSL events (per term).
Course Level: 2000-level
Credits: 4
M/W/Th 8:30AM - 9:50AM (Full-term)
Maximum Enrollment: 20
Course Frequency: Once a year

Categories: All courses , Spanish , Remotely Accessible
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